Saikai

Packaging+Identity

The brief was to create packaging and visual concept for Japanese senbei cookies and green tea for the Swedish market. The brand SAIKAI (which stands for "until next time") plays with the hexagon shape, a symbol of communication and balance inspired by nature. The boxes serve as both protection for the products and a serving tray. When empty you can fold the packaging into any shape you want.

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Collaboration with Emma Waleij, Alma Lindström and Maja Ahlund at Mid Sweden Uni. ​

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Top 50 Packaging Designs of the Decade The Dieline 2020

Top 50 Packaging Designs of 2017 The Dieline 2017

Most Popular + Best of the Week at The Dieline 2017

Featured + Best Rated at Packaging of the world 2017

Exhibited at Tokyo Pack Tokyo Japan 2016